About Preethi Sukumaran
Short, honest essays on Ayurveda, home, work, and life
I didn’t begin my work in Ayurveda. I studied at IIM Calcutta, worked in the corporate world, and lived a regular , corporate life. Over time, my body and mind began asking different questions.
Ayurveda gave me language for what I was experiencing. It reshaped how I understood health, food, daily rituals, and eventually, how I chose to work. That inquiry led me to co-found Krya — an ecological company rooted in classical Ayurveda, creating hair, skin, and home care from whole herbs, without synthetics or shortcuts.
Through years of study and thousands of conversations with customers and teachers, one insight has stayed constant: Your hair, your skin, and even your home are not problems to fix — they are signals & conversations your body is trying to have with you, and ignoring them is not a good strategy.
My work now is to help make that language legible, through practical Ayurveda, seasonal living, non-toxic home care, and simple, repeatable rituals. If you’re seeking a calmer, more conscious way to care for yourself and your home, you’re in the right place.
My Work
I co-founded Krya as a way to bring classical Ayurveda into everyday life — through hair, skin, and home care designed from whole herbs.
Each formulation is shaped by traditional principles, ecological responsibility, and the belief that care should work with the body and environment, not against them.
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Preethi Sukumaran
Founder · Ayurveda Student · Writer
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